Projects

Every project starts with a challenge—and the right content helps solve it. Here, you’ll find case studies of the work I’ve done, from strategy to storytelling, turning ideas into impact.

Whether it’s brand building, engagement or content ecosystems, these projects show what happens when words work. More coming soon.

From vision to impact: building a platform for Australia’s innovators

KnowHow wasn’t just a content hub—it was built to empower founders.

I developed a strategy that transformed a venture capital firm’s knowledge into actionable content, driving engagement and strengthening its position in the startup space.

The result? A content ecosystem that informed, connected and delivered real value.